After an election, we may wonder how the outcome could have been what it was. It can be difficult to process, and we are left with many questions. Can ethics, or the lack of ethics, in a political campaign play a role in the results? The answer is yes.
Most people understand that the truth is colored in political campaigns, but not everyone realizes the extent to which the truth can be stretched, warped, or outright violated, with few—if any—repercussions. When it comes to ethics in political campaigning, it is crucial for voters to be able to understand and identify tactics and concepts.
Below there are key terms, concepts, and information to help voters understand what is at play during an election. This ‘Voter Beware’ educational series aims to bring to light political tactics and psychological biases in order for people to better understand election outcomes and beware of these factors in future elections.